Combining a family vacation to the Great Smoky Mountains with your annual back-to-school shopping is one of the smartest ways to prepare for the new school year. Sevierville is the region’s top shopping destination, and at the center of it all is the annual back-to-school savings event at Tanger Outlets.
As the school buses start their new routes and the 2025 back-to-school season wraps up, it’s the perfect time to look back at the fantastic deals and fun that were had and to start planning your savvy shopping trip for next year!
Tanger Outlets’ Annual Back to School Event: What to Expect
The back-to-school shopping season is a major event at Tanger Outlets Sevierville, offering some of the best deals of the entire summer.
When It Happens
The main sales and events typically kick off in late July and run through mid-August. The peak of the excitement often centers around Tennessee’s Tax-Free Weekend. If you’re planning ahead for next year, the tax-free holiday for 2026 is scheduled for July 24, 2026 to July 26, 2026. This year, the tax free weekend was held from Friday, July 25, 2025, to Sunday, July 27, 2025.
Deals, Discounts, and Coupons
During back to school time, you can expect incredible deals on top of the already low outlet prices. Look for store-wide sales at family-favorite brands like Old Navy, American Eagle, Under Armour, and Adidas. This is the perfect time to stock up on everything from first-day outfits and new sneakers to backpacks and lunchboxes.
To maximize your savings, be sure to look for Tanger Outlets Sevierville coupons. The best way to access these is by downloading the Tanger Outlets app or visiting their website before your trip. You can often find a digital coupon book with extra percentage-off discounts for your favorite stores.
Your Year-Round Guide to Tanger Outlets Sevierville
You don’t have to wait for a special event to find a great deal. Here’s what you need to know for planning a shopping trip any time of year.
- Hours of Operation: Typical hours for Tanger Outlets Sevierville are Monday through Saturday from 10:00 AM to 9:00 PM, and Sunday from 10:00 AM to 7:00 PM. However, hours can change for holidays and seasons, so it’s always a good idea to check their official website before you visit.
- Finding the Best Deals: Before you even leave your cabin, check the “Deals” page on the Tanger Sevierville website. It lists all the current sales for every store. For even more exclusive perks, consider joining the TangerClub rewards program.
More Great Places for Back-to-School Shopping
While Tanger is the main event, you can find more back-to-school treasures at other shopping centers in Sevierville.
- Governor’s Crossing: This shopping center offers a different mix of stores perfect for school needs. You can find a huge selection of reading materials and school supplies at Books-A-Million, trendy apparel at stores like Cato, and unique finds at the various specialty shops.
- The Apple Barn & Cider Mill: For a truly unique Smoky Mountain shopping experience, head to The Apple Barn. It’s a wonderful place to find special teacher gifts, delicious locally made snacks for the lunchbox, or a sweet treat to celebrate a successful shopping trip.
- Smoky Mountain Knife Works: Don’t let the name fool you! This is so much more than a knife store. Inside its massive retail space, you’ll find an extensive outdoor gear and Great Smoky Mountains souvenir section, which includes unique backpacks, durable water bottles, and educational gifts perfect for the new school year.
When you start planning your summer trip to Sevierville for next year, remember to time it for late July. You can enjoy all the fun of a mountain vacation while checking everything off your back-to-school list at an incredible price.